Overlay.TV Gets Fans Singing Along with the Jonas Brothers Online
Ottawa, Canada (PRWEB) December 4 2008 -- Jonas Brothers, the internationally acclaimed platinum recording artists that first climbed to the top of the charts in 2007, have found a new way to connect with their fans using a new online vocal booth application from Overlay.TV. Starting today, and for a limited time only, fans of the Jonas Brothers will be able to sing-along with the band online to the video for their latest single, "Lovebug," in this first-ever use of interactive video technology.
The band's label, Hollywood Records, and Overlay.TV both refer to the project as a first for online video tools and a new medium for fan interaction. Both companies are looking to extend this capability to other Disney recording artists.
"Response to the Jonas Brothers Sing A Long has been fantastic and bringing fans new, highly innovative experiences within these online video tools provides a fun and engaging way to express creativity and interact with the bands they love," said Brian Ressler, for Hollywood Records. "Kids have always loved singing along with their favorite stars, and now we're giving them a chance to share that with the world."
The Jonas Brothers' Overlay.TV Vocal Booth redefines the meaning of interactivity in online music videos, allowing fans to jump right into the action with their very own rendition of an additional vocal track for their latest single, "Lovebug." All fans need in order to participate is a webcam and a microphone. At www.jonasbrothers.com/singalong/, fans can record their very own vocal accompaniment to the Jonas Brothers and they can do it as many times as they want. Once saved, their submissions are reviewed by our panel for appropriate content, and are then made available to the world on the Jonas Brothers' official website.
Rob Lane, CEO of Overlay.TV, believes that this level of video interaction is an indication of where online video is going.
"Brands have been experimenting with ways to engage audiences through video for years. Traditional approaches to online content are static, and purely consumer-created media is a huge risk for advertisers," said Lane. "This project really does build on the promise of Overlay.TV to engage online video audiences in a whole new way, and now lets them share that experience with the millions of Jonas Brothers' fans worldwide."
The interactive application will be available online at www.jonasbrothers.com/singalong/ on December 4, 2008.
About Jonas Brothers
The Jonas Brothers are a VMA-nominated multi-platinum selling band. Hailing from Wyckoff, New Jersey, Kevin Jonas, Joe Jonas, and Nick Jonas have become a pop culture phenomenon. They have released three albums: It's About Time (2006), Jonas Brothers (2007), and A Little Bit Longer (2008).
About Hollywood Records
The Disney Music Group encompasses all of the Walt Disney Company's recorded music and music publishing operations, including Hollywood Records, Walt Disney Records, Lyric Street Records, Carolwood Records, and Walt Disney Music Publishing.
About Overlay.TV
Overlay.TV is a privately held interactive media company headquartered in Ottawa, Canada. Overlay.TV provides an interactive video platform that enables brands and content owners to better engage audiences through video, integrated interactive widgets, and tools that allow everything from hyperlinks to video-in-video mashups.
Links
Press Room - http://www.overlay.tv/about/press
Electronic Press Kit - http://www.overlay.tv/press_kit/EPK.pdf
Blog - http://blog.overlay.tv/
# # #
This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
|
|
 |
 |
|
Add Video to Your Website - How to Get Your Video Ready for the Web
Got Video What can video do for your business
VideoBloom Introduces Innovative "Wysiwyg" Instant Video Resizer Tool
Video resizer makes online videos quick and easy to resize.
iOrgsoft Newly Announced Kodak Video Converter
iOrgsoft, a committed video software developer, today announced the release of its powerful ]Kodak Video Converter 4.0.3 which is a piece of sensational news again in the multimedia industry that aims to add more color and vitality to common Kodak camera users' daily life and helps them make full use of their Kodak videos.
The Newbie Video Marketing Revolution Is Underway
Smart marketers with technical knowledge have been using video to rack up big profits for years.
How to Save Hidden Spy Camera Video Surveillance on Your PC
Normally when you buy a hidden camera, there is a small board camera is built in an article every day as an air freshener or CO2 Detector, Alarm Clock
The spy camera can be wired which means it is connected to the DVR or VCR using a cable
Share Your Christmas Video online with More Friends
The Christmas and New Year are coming. This is a memorable year in which we have joy and fun, and there will be a memorable Christmas and New Year. Recording your life in 2009 for memory and sharing with your friends could be some special way to celebrate the holidays.
Atlanta's Video Copy Services (VCS) Announces New Website
Video Copy Services (VCS), an Atlanta-based CD duplication and DVD duplication company is pleased to announce the launch of their new website, . The new VCS website features an Instant Online Quote Tool, a simple and fast way for users to generate self-service quotes for short-run CD duplication and DVD duplication jobs.
How Does Video Streaming Over The Internet Work?
What is video streaming? What is progressive download? How is video streamed live over the internet? What is MPEG 2, MPEG 4 and what are Codecs?
Online Video Making Course On Combining 5 Types Of Web Videos Using Best Video Software
Innovative web videos carry powerful message to the target audience. The online video making course from 2WebVideo empowers innovation with 5 types of videos rolled into one.
It is easy to use and powerful for experts as well.
swf-converter.com () A better way of watching SWF flash on any given media platform is converting the flash files to video format compatible with the media player. To convert flash to video formats like AVI, MP4, MPEG-1 and MPEG-2, WMV, etc. you will need flash to video converter. In this article, we will take a close look at 10 excellent SWF flash converter.
IV system S in the Safe City Monitoring System Maintenance System - monitoring system, safe city - Security Industry
With Safe City Works in the rapid advance across the country, video surveillance systems of infrastructure has taken initial shape, and achieved remarkable results, generated by the driving effect of gradually varying degrees in many parts of the country, different areas have expanded.
Video Editing Software: Camtasia Studio
Camtasia Studio is one of the most popularly recommended video editing software programs For what it is, Camtasia is a great program BUT (and this is a very BIG BUT) it is absolutely NOT the right software for most video editing projects
Movavi Launches Video Suite 8 and Video Converter 9: Additional Functionality and Faster Video Encoding Thanks to NVIDIA CUDA Technology
Movavi has been working closely with NVIDIA to optimize and dramatically improve performance of the products when used with NVIDIA® CUDA™ –enabled graphics processing units (GPUs). The new versions of the Movavi software bring users up to 400% speed improvement in video encoding performance. In addition, the Movavi software equips users with additional capabilities to enhance their video, audio and photo editing experience.
How to download, rip MySpace video with MySpace video downloader?
You see, MySpace is a social networking website with an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music, and videos for teenagers and adults internationally. Actually, videos are the most interesting part which people may have ignored before. Definitely there will many videos that you’d love to download, right?
Video Email - The Future Of Communication
I know the concept of video email is quite new. Imagine receiving a birthday video email, information on a property you were seeking, or advanced notice of a new car model with a video of it in the email. Certainly providing links to videos on emails is becoming common, and many marketers do that. So why not take the next step?
|
 |
|
